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Genesis Select has a unique approach to investor relations. We take
an investors point of view in working with our clients, going
beyond the typical investor relations role. First, we set out
to determine the market's perception of our clients with investors and
analysts to get a sense of the factors influencing the stock's
current valuation. We also look at comparable companies in
the appropriate market sector and evaluate how Wall Street perceives
them. Genesis is looking to understand the current misconceptions in
a company's story, and the reasons for the stocks valuation
discrepancy. Following thorough due diligence sessions with senior
management and tours of facilities, we shape the investment story,
highlighting the aspects of the investment theme that will resonate
with investors.
The Genesis Select team then begins the process of targeting the
investment story to institutional investors. Once we have prepared
the investment presentation and worked with the management team on
presenting and managing Q&A, we set up a series of road shows to
meet investors and analysts across the country. We operate
efficiently and effectively because we have identified investors
that have a track record of building long-term relationships with
small- and micro-cap companies. Genesis Selects unique approach to
IR allows our clients to deliver the strongest possible investment
message to the most receptive audience.
Attaining this goal results in:
- Increased analyst coverage, more written research and greater
awareness with investment bankers for M&A, strategic investment and
capital raising opportunities
- Increased stock ownership by institutional investors looking for
long-term investment opportunities
- Improved liquidity and reduced volatility as a result of increased
daily trading volume and broader ownership by institutions
- Increased market cap, which in turn, increases the number of
potential institutional owners of the stock
Genesis Select gets the message to Wall Street.
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